Samsung PL210 Review

Point-and-shoot cameras aren't known for high caliber zooming capabilities, but Samsung is announcing two new pocket-sized cameras aimed at customers who love capture images from afar. The cheaper of the two, the sub-$200 PL210, features a 14-megapixel image sensor behind a 10x optical zoom (35mm film equivalent: 27-270mm) lens. Housed in a compact, pocket-friendly casing, the PL210 offers dual image stabilization (digital and optical) and a large 3.0-inch LCD screen.

Like Samsung's other models in the PL series, the PL210 features a suite of filter and image processing technologies. Smart Filter 2.0 is mood-enhancement software with specially designed "looks" (soft focus, half tone dot, old movie, and enhanced movie) for both still images and HD 720p (30fps) movie recording. Smart Auto mode analyzes key elements of your shots -- brightness, color, motion, etc. -- and adjusts the camera settings automatically.

Samsung PL210 features:

• 14-megapixel, 1/2.3" CCD image sensor
• 27mm Wide angle, 10x optical zoom lens
• Dual IS system (Optical & Digital Image Stabilization)
• 3.0-inch LCD (230K)
• HD Movies (720p@30fps)
• Smart Auto (Still & Movie)
• Smart Filter 2.0
• Sound Alive recording technology
• Smart Face Recognition & Face Tracking
• Smart Album
• Blink Detection & Smile Detection
• Beauty Shot (1,2,3 Steps)
• Dimensions: 100.4 x 58.5 x 19.7mm
• microSD/SDHC card slot
• Li-ion battery

The Samsung PL210 is available now for about $200 US.


What's in the box?:

• PL210 Camera body
• Rechargeable Battery
• Charger
• Camera Strap
• Manuals

HMX-Q10 sample video -- Beauty is Everywhere

ES9 NEW DIGITAL CAMERA FROM SAMSUNG

 

 

 

ES9 NEW DIGITAL CAMERA FROM SAMSUNG

 

 

 

- 4X Optical Zoom
- 27mm Wide Angle Lens
- 12.2 Mega Pixels
- DIS
- Smart Auto Mode
- Beauty Shot Mode
- Face Detection
- Self Portrait
- Smile Shot
- Blink Detection
- Photo Style Selector

 

Provided by Samsung Electronics Co.,Ltd..

Multiproof Pocket Cam W200, Ultra-Slim Stylish ST93 Revealed!

Multiproof Pocket Cam W200, Ultra-Slim Stylish ST93 Revealed!

May 26th, 13:41

 

Samsung Electronics Co., Ltd, a global leader in digital media and digital convergence technologies, has announced the launch of its W200 Pocket Cam and its compact, stylish and feature-packed ST93 on April 20, 2011 in Seoul, Korea.

 

 

 

W200

 

The WB200 is designed so it can be taken anywhere to capture brilliant videos in the toughest conditions, particularly underwater, thanks to features such as a 5-megapixel BSI CMOS sensor and F2.2 Bright Lens. Created for those whose active lifestyles demand both durability and quality, it houses Samsung’s leading imaging technology in a shock, water and dust-proof rugged body.

 

The W200 is built to withstand the elements to produce high-quality videos in almost any circumstances. It is waterproof up to three meters and thanks to specialized functions, it makes taking underwater videos easier to achieve than ever.

 

The W200’s anti-water drop coating allows the LCD screen to stay free of condensation, even in damp conditions, so you can film without wiping the screen. The lens also features an anti-fog coating that lets steam disperse so you always have clear, blur-free videos and pictures even straight after coming out of the pool.

 

The W200 also includes an Aqua Mode setting, which automatically sets the ideal parameters for the bright and clear underwater video to make capturing amazing underwater footage simple. Despite its slim and compact design, it is also shockproof and dustproof making it the perfect addition to a backpack for any trip and robust enough for worry-free family vacations with young children. It also comes with a built-in USB arm to make it easy to share your adventures.

 

In addition to delivering high-quality video, the W200 makes it easy to both manage your video files and be creative with them too. With Samsung’s Record Pause feature, users can pause briefly during filming and then resume from the exact same moment. When filming is complete, footage will all be in the same file, removing the need to merge them, and making uploading and sharing hassle-free.

 

Mr. Hyun-Ho Chung, Executive Vice President and Head of the Digital Imaging Business, Samsung Electronics, said, “The W200 is the ideal pocket cam for anyone who wants to experience life to the fullest and share those experiences with friends and family. It’s tough enough for filming a backpacking trip or vacation with small children and light enough to carry around with you every day so that you never miss a moment. We’ve used the latest in Samsung technology to make sure that you’re able to capture a faithful memory of your experiences wherever you go. The W200 is the pocket cam that you’d never want to leave at home; it’s reliable and easy to use on whatever adventure you’re setting out on.”

 

ST93

 

 

The ST93 is the latest addition to Samsung’s ultra-slim, stylish ST range with enhanced optical performance through Dual Image Stabilization, 16-megapixel picture quality, and 26mm wide angle and 5x optical zoom lenses. The ST93 also boasts a Smart Filter feature for users to be creative with their snaps. The latest launch reinforces Samsung’s ambition to produce fashionable and portable cameras that maintain a premium and high-quality feature set to guarantee great images.

 

 

 

The ST93 features a market-leading Dual IS capability, combining Optical Image Stabilization with traditional Digital Image Stabilization technology. The Dual IS guarantees clear and sharp images in any environment and prevents blurring, which allows customers to enjoy their camera experience to the fullest and enhance their individual creativity without the worry of blurry images.

 

Measuring just over 17.5mm, you can slip the sleekly designed ST93 into your pocket or handbag and take it wherever you go. The ST93’s Smart Filter lens and color options ensure straightforward capturing for both still shots and movie recordings. Advanced options include miniaturized capturing, a Vignetting effect, and a Soft Focus function for atmospheric photos. In addition, the camera’s innovative Panorama Shot feature ensures every wide-angled vista is captured for seamless and stunning images.

 

Mr. Hyun-Ho Chung, Executive Vice President and Head of the Digital Imaging Business, Samsung Electronics, said, “Today’s launch reinforces Samsung’s ability to balance our consumers’ style and design needs, whilst maintaining category-leading innovative and high-performing features such as Dual IS. We know our customers are passionate about sleek compact designs and the latest technology advancements. Now, following the global success of the ST95, ST90 and ST65, we are offering even more powerful optical performance to meet these demanding requirements. The design of the ST93 has been carefully considered to ensure it meets the requirements and usability needs of our customers for the best camera experience at an affordable price.”

The SH100 Microsite – World’s Fastest HOW-TO GUIDE Featuring George Watsky

Samsung SH100 microsite

 

Samsung has launched the microsite of the SH100, a compact Wi-Fi enabled camera, which allows you to SHOOT, SYNC, SHARE your pictures over the internet and social networks with friends and family. So here’s what you can see from this microsite:

 

In ‘THE RAP’ menu, George Watsky, a poet and rapper from San Fransisco known for his speedy flow, will guide you through the features of the SH100. Yes, the world’s fastest HOW-TO GUIDE! Listen carefully so that you don’t miss out on any features the SH100 has to offer!

 

 

 

You can check out the video from the microsite as well as on YouTube.

 

In “The Virtual Experience’ menu, you can experience the features of the SH100.

 

In “The Showroom” menu, you can check out the SH100 in 3-dimension by dragging the bar.

 

Click here to visit Samsung SH100’s microsite. SHOOT, SYNC, SHARE your pictures!

Samsung NX11 Provides Different Modes for Your Convenience!

 

As we all know, the Samsung NX11 received a favorable evaluation by people who were attended the Consumer Electronics Show 2011. CES is a major technology-related trade show held every year in January at the Las Vegas Convention center in Las Vegas, Nevada.

 

The NX11 has the design based on NX10 with 14.6 megapixel, APS-C censor, mirror-less interchangeable lens, 3.0inch AMOLED Display, HD Video Recording, RAW, Supersonic Dust Removing function, and more. The NX11 has existing features of the NX10 and added some appreciable functions. Furthermore, the NX11 provides Lens Priority Mode, Panorama Mode, and Sound picture Mode for your convenience!

 

Today, we are going to see the various shooting modes from the NX11.

 

 

 

1. Lens Priority Mode (Lens recognition setting)

 

When we attach the lens to the camera, the camera recognizes the lens and provides optimized settings for that particular NX lens. The camera automatically re-adjusts for optimal shooting when we change the lens, which is NX’s revolutionary lens technology

 

 

How to set your camera?

 

Just press the i-Function button and rotate the lens– the camera will do the rest!

 

2. Panorama Mode

Get wider view with the Panorama shot! This mode is helpful when you want to capture any wide-angle views or to represent the physical space images by rotating the camera in real time.

 

 

 

 

How to use this?

 

Go to Menu and set to Panorama mode. Press and hold the shutter and rotate the camera (One Press & Sweep motion)

 

 

 

 

 

 

3. Sound Picture Mode

This mode lets you capture a picture even as it is recording the sound. This will automatically save 5-10 seconds before and after from when you pressed the shutter. It also provides users with ‘vivid’ images.

 

Samsung NX11 provides Lens Priority mode, Panorama mode, and Sound picture mode for your convenience! Now you can get good quality photos without difficulty.

 

Thank you guys for sparing your precious time for reading this article!
 

Samsung adds extras to 2011 range

"Samsung's strategy to claim a higher value position in the camera
market has been reinforced with the release of its 2011 range which includes new
high performance, ultra-zoom,'2View', camcorder and wi-fi models."

Read
more: http://www.photoimagingnews.com.au/news/samsung-adds-extras-to-2011-range

Camera Has an Eye for Photos, Brain for Wi-Fi

The pocket-size, point-and-shoot digital camera was once a standard part of many consumers' electronic tool kit. But it has been challenged by smartphones with better and better built-in cameras and photo apps. While they lack some photographic capabilities, like physical zoom lenses, phones are carried everywhere all the time. Plus, they are wirelessly connected to email and the Web, where digital pictures often wind up.

Now, Samsung has introduced a pocket camera that aims to erode the advantages of smartphones—even though the company also produces phones. This new camera, the SH100, has Wi-Fi built in. This isn't the first camera with built-in Wi-Fi, but Samsung hopes to better capitalize on it. It also competes with the add-on memory card called Eye-Fi, that brings Wi-Fi abilities to almost any camera. It has easy, preconfigured uploading to Facebook, YouTube, Picasa, email and other online destinations, plus a bunch of added wireless features, including cordless transfer of photos to a PC.
I've been testing the SH100. It carries a list price of $200 without a memory card but can be found at various merchants for as little as $150. Its wireless capability requires no contract or monthly payment.
My verdict is that the SH100 pretty much does what it promises as a wireless device, and takes very good photos and videos. Unlike on a cellphone, its wireless functions don't work almost everywhere. Still, for those who would like some of the wireless ease of a phone in a better camera, it might be tempting.
The SH100 is a good-looking, pocket camera with a resolution of 14.2 megapixels, a 5x optical zoom and a wide-angle lens. Smartphones typically have much lower resolution and lack optical zoom lenses.
It has a large, 3-inch touch screen on the back, for framing and viewing shots, and for controlling its many functions. There are only four physical buttons—a home button, a power button, a playback button, and a combination shutter and zoom controller. Everything else is controlled by tapping on icons and menus on the screen.




The SH100 has zoom and wide-angle lenses.
The user interface has been designed to resemble the array of apps on a smartphone. Unfortunately, the SH100 uses a less expensive, and much less responsive, type of touch screen than is typically found on smartphones. So, tapping on icons, scrolling through menus and, especially, typing email addresses and wireless login details, can be a frustrating process for people trained now to use sensitive phone and tablet screens.
This was my biggest gripe about the SH100. In my tests, using its screen required extra pressure, multiple presses and corrections. Samsung implicitly acknowledges this by including a plastic stylus with the camera. Using the stylus makes things easier, but it's another thing to carry and seems easy to lose.
Samsung says the SH100 is mainly about connectivity, and its photographic capabilities and features aren't significantly different from those on its other point-and-shoot models. In my tests, it took sharp, vivid photos and videos, indoors and out. It has all the standard settings and effects I've seen in other point-and-shoot cameras, including auto and more manual modes, and various preconfigured settings for scenarios such as sunsets or beach photos.
One of its nicer features is something called Magic Frame, which merges a photo you take with a background. For instance, it can place your photo in a poster on the side of a bus-stop shelter, or on the screen of an old black-and-white TV. It also has a 3-D carousel view for browsing through your photos, and another mode where you can flip through pictures by tilting the camera.




The SH100 has a touch screen on the back for viewing photos and controlling functions.
But I mainly tested the camera as a wireless device, with mixed results. I was able to connect almost every time to noncommercial Wi-Fi networks in my home and office, and was easily able to post pictures to my accounts on Facebook and Picasa, and videos to my YouTube account. I also was easily able to email photos. This required a one-time setup process for each online account.
But there were some issues. In one instance, during a meeting with Samsung officials to show me the camera, it wouldn't work with my office Wi-Fi, though my test unit later did fine in the office. Also, when uploading to Facebook, the camera installs a Facebook app called MashupSocial, which you may or may not want.
More important, the camera's Wi-Fi won't work with many commercial Wi-Fi hot spots, such as those in coffee shops or airports, that require a login process via a browser, because it lacks a browser. To compensate, Samsung includes a free three-month trial subscription to Boingo, a service that automates logins to some of these services. After the trial ends, Boingo costs $8 a month, but it is optional.
Also, the camera can't automatically send any photo you snap. You can only choose to send photos when you are in playback mode. And this is a manual process. You also can't queue up photos you take outside of W-Fi range for later instant uploading when you get near a compatible Wi-Fi network.
To save battery life, the camera doesn't remain connected to Wi-Fi. It connects only when you choose to transmit, and then disconnects. This is a relatively slow process. Samsung says the SH100's battery can shoot more than 200 pictures on a single charge, but that battery life degrades if you use Wi-Fi a lot.
I also successfully tested a couple of other wireless features. I was able to wirelessly transmit photos from the camera to a Windows PC using a special Samsung computer program called Auto Backup. (This doesn't work on Macs.) I also was able to use a feature called Remote Viewfinder that lets you control the camera remotely from a Samsung smartphone. The camera can also wirelessly beam photos to a compatible TV, but I wasn't able to test this.
If you're willing to accept the wireless limitations of the SH100, and value its photographic advantages compared to a phone's camera, it might offer the right balance for you.

SAMSUNG NX UPGRADE BOOSTS MOVIE MAKING

By Chris Cheesman


"A new firmware upgrade for the NX
series of compact system cameras will improve the quality of movie recording,
claims Samsung."

Read more:
http://www.amateurphotographer.co.uk/news/Samsung_NX_upgrade_boosts_movie_making_news_306983.html

Camera firmware upgrade voor Samsung NX-series

"Samsung biedt een firmware upgrade aan voor de compacte systeemcamera’s NX100 en NX10. De upgrade biedt huidige gebruikers extra mogelijkheden en n?eer gebruiksgemak."

Read more: http://foka-nieuws.nl/camera-firmware-upgrade-voor-samsung-nx-serie.html

A aparut versiunea actualizata pentru firmware-ul seriei NX de camere foto de la Samsung

Samsung Electronics Co. a anunţat upgrade-uri de firmware pentru două
produse din gama NX – camerele compacte NX100 şi NX10. "Urmărim constant să
găsim noi metode prin care să îmbunătățim experiențele fotografice, pentru a
spori gradul de divertisment și pentru a oferi calitate de ultimă oră clienților
noștri. Cel mai nou upgrade reflectă acest lucru", precizează Hyunho Chung,
Vice-Președinte Executiv și Șef al Diviziei de Digital Imaging Business din
cadrul Samsung Electronics.

Read more:
http://www.comunic.ro/article.php/A-aparut-versiunea-actualizata-pentru-firmware-ul-seriei-NX-de-camere-foto-de-la-Samsung/7414/

Samsung’s New ST93 Combines Stylish Design and High Performance Features

ST93 balances sleek design with Dual IS and 5x
Optical Zoom for a market-leading photography experience

Read more:
http://www.dpreview.com/news/1104/11042010samsungst93.asp

How the NX Lenses are launched into the World. PART II : The NX Lens Planners

The NX series, which
was a major hit upon its release last year, has won high praise from users to
journalists of camera magazines. For the compact system camera, the lens is an
essential product. Aren't you curious about how the Samsung lens came to life?
What about the planning, designing, and marketing work that happened behind the
curtains to develop such a widely hailed product that promises an excellent
value for your money? Here is a sneak peek into how the Samsung NX lens
came to life and the behind stories.

Planning

1. Where
does lens planning start from? Do you follow market demand or do you focus on
technology?

Youngbae Kim
(Director, Product Planning Group) : The NX lens
planning is driven by the market and consumers. We identify consumer needs and
define the lens specification based on their needs, and figure out how to match
the spec with the NX camera.

Jayong Koo
(Manager, Product Planning Group) : Our planning is focused on the
consumers. We analyze various sales data, survey and interview the consumers to
build sophisticated understanding of their needs, and match that with our
technology to come up with a lens that the market is looking for.

Youngbae Kim (Director, Product Planning
Group)

2. What
channels do you use to gather consumer demands and
reactions?

Youngbae
Kim : It's simple. We analyze market data, sales data, and conduct
consumer surveys to segment the customers by age group/type and decide the lens
specification for each.

3. What
made you develop the i-Function lens in the first place?

Youngbae
Kim : I made a lot of effort trying to understand consumer needs and
their usage behavior, and it led me to the i-Function lens. I thought very hard
about how to make photo shooting easier and enjoyable. Lens until now had
increasingly better quality but that was about it. If existing lens were
reactive, following what the body ordered, I wanted to develop a lens that has
buttons on the lens that can give directions, and the outcome was the i-Function
lens.

Jayong
Koo : An innovative idea on a lens that is the i-Function
lens. If a former lens was part of the body that moves reactively at the
body's control, the i-Function lens, in contrast, controls the body, ensuring a
new innovative and convenient UI.

4. Where
did you focus in order to differentiate against competitors
products?

Youngbae
Kim : We will continue to focus on performance and features, just like
the i-Function
lens which has brought about a breakthrough in features.

Jayong Koo (Manager, Product Planning
Group)

5. What is
your outlook on mirrorless cameras and the future of the
i-Function?

Youngbae
Kim : With such an entrenched DSLR market and mirrorless camera at only
its initial stage, many uncertainties exist. Nonetheless, I think that the
ability to fulfill the consumer's need to capture a beautiful scene is more
important than mirror versus mirrorless. It's true that the mirror camera was
able to better satisfy the consumers because it had better technology and
performance; however, I think that the transition from DSLR to mirrorless is a
natural path towards digitalization.

Jayong
Koo : The compact system camera is an innovative camera that combines
the benefits of existing DSLR and point & shoot camera, and I think the
compact system camera market will grow. As a differentiated function of the NX,
the i-Function lens will be continuously upgraded and made more
convenient.

6. Do you
personally enjoy taking pictures?

Youngbae
Kim : I recently had a late child and have taken a lot of pictures of
the baby.

Jayong
Koo : I've been in the camera business for about 10 years and have
taken lots of pictures, which has been a great learning experience. These days,
I take pictures of my children using the NX100.

7. Can you
say a brief sentence about the lens you are currently developing that will be
revealed later?

Youngbae
Kim : We plan to launch lenses for different purposes such as for macro
shooting, lens fit for video, and lens for portrait among many
others.

Marketing

1. Can you
describe what a product manager does?

Howoung Lee
(Senior Manager, Product Marketing Group) : A product manager is
responsible for the whole process from its inception to mass production. Other
responsibilities include, when, where, and how much of the product will be
launched, how to compete with competitors, and what benefits to offer the
customers.

Howoung Lee (Senior Manager, Product Marketing
Group)

2. How is
marketing for cameras and lenses different from that of other electronic
products?

Howoung
Lee : A camera is a product that has both digital and analog
attributes. The emotional aspect of the camera helps to connect people with
other people and deliver my own story.

3. What do
you highlights the most when trying to promote the excellence of the NX lens
compared to existing SLR cameras?

Howoung
Lee : In marketing, there is a terminology called POP and POD. POP
stands for 'Point of Parity' and POD 'Point of Difference'. In terms of POP, we
made a high resolution lens to strengthen the attribute of the lens. In terms of
POD, we introduced the unprecedented i-Function to differentiate against
competitors.

4. Do you
personally like to take photos? If so, what is your favorite camera and
lens?

Howoung
Lee : I was a sales man in the past and there was this one time when I
took a photo of a customer on a heavy snow day, which facilitated the
negotiation. became even fonder of photos then. I like light lenses that work
best with family photos.

5. Do you
have any words of advice for those aspiring to become a marketer or working in a
camera related business?

Howoung
Lee : Because camera portrays the heart and philosophy of people, I
think you need to have a warm heart to do camera marketing.

Design

1. Can you
briefly talk about the lens design?

Kyunghan Noh
(Senior Designer, Design Group) : A lens designer thinks about what
value and benefit the lens should offer to the consumers when it comes out.
These thoughts impact the shape and composition of the lens.

Kyunghan Noh (Senior Designer, Design
Group)

2. I would
think that the lens would be limited in outer design compared to the camera
body. What do you think? What is the most important about outer
design?

Kyunghan
Noh : The lens is an ultra precision instrument with size issues, so
it's true that it has limitations in design. Defining a unique image group is
important.

3. I hear
that designers often have a hard time being stuck between the developers and
planners. What process do you go through to coordinate?

Kyunghan
Noh : In the past, the designers had a little role to play, but the
mindset has shifted towards creativity, so now people come to ask for our
opinions.

4. Bluering
is a key feature of the Samsung NX lens. How did this come
about?

Kyunghan
Noh : We borrowed blue, the color that represents Samsung, to express
Samsung's unique identity through the lens as well.

5. A
self-evaluation of the i-Function lens?

Kyunghan
Noh : I think the i-Function
lens redefined the paradigm of interchangeable lens. If the existing cameras
were not able to control the function looking at the object, the i-Function lens
is able to do so, which is a clear differentiator.

6. What
kind of lens do you want to make in the future?

Kyunghan
Noh : Our plan is to strengthen the premium lens line-up. We will also
continue to develop upgraded versions of previously launched lenses. I also want
to make a lens than can control the whole body from it.

7. Do you
have any words for those who want to become a lens
designer?

Kyunghan
Noh : A lens designer should first have ample experience in taking
pictures. If you take a lot of pictures, you start to see improvement areas as a
user, so for those who want to become a camera or lens designer, I recommend you
take a lot of pictures.

In the two series,
we met with the lens developers, the NX lens
planners, marketers and designers to talk about the key features of the NX lens
and how the i-Function came about. We were able to see that the NX lens
was created to meet the needs of the users in a convenient way, which was made
possible through unsparing effort of experts in their respective fields. I look
forward to how the NX lens
evolves and develops in the future!

The NX series, which
was a major hit upon its release last year, has won high praise from users to
journalists of camera magazines. For the compact system camera, the lens is an
essential product. Aren't you curious about how the Samsung lens came to life?
What about the planning, designing, and marketing work that happened behind the
curtains to develop such a widely hailed product that promises an excellent
value for your money? Here is a sneak peek into how the Samsung NX lens
came to life and the behind stories.

Planning

1. Where
does lens planning start from? Do you follow market demand or do you focus on
technology?

Youngbae Kim
(Director, Product Planning Group) : The NX lens
planning is driven by the market and consumers. We identify consumer needs and
define the lens specification based on their needs, and figure out how to match
the spec with the NX camera.

Jayong Koo
(Manager, Product Planning Group) : Our planning is focused on the
consumers. We analyze various sales data, survey and interview the consumers to
build sophisticated understanding of their needs, and match that with our
technology to come up with a lens that the market is looking for.

Youngbae Kim (Director, Product Planning
Group)

2. What
channels do you use to gather consumer demands and
reactions?

Youngbae
Kim : It's simple. We analyze market data, sales data, and conduct
consumer surveys to segment the customers by age group/type and decide the lens
specification for each.

3. What
made you develop the i-Function lens in the first place?

Youngbae
Kim : I made a lot of effort trying to understand consumer needs and
their usage behavior, and it led me to the i-Function lens. I thought very hard
about how to make photo shooting easier and enjoyable. Lens until now had
increasingly better quality but that was about it. If existing lens were
reactive, following what the body ordered, I wanted to develop a lens that has
buttons on the lens that can give directions, and the outcome was the i-Function
lens.

Jayong
Koo : An innovative idea on a lens that is the i-Function
lens. If a former lens was part of the body that moves reactively at the
body's control, the i-Function lens, in contrast, controls the body, ensuring a
new innovative and convenient UI.

4. Where
did you focus in order to differentiate against competitors
products?

Youngbae
Kim : We will continue to focus on performance and features, just like
the i-Function
lens which has brought about a breakthrough in features.

Jayong Koo (Manager, Product Planning
Group)

5. What is
your outlook on mirrorless cameras and the future of the
i-Function?

Youngbae
Kim : With such an entrenched DSLR market and mirrorless camera at only
its initial stage, many uncertainties exist. Nonetheless, I think that the
ability to fulfill the consumer's need to capture a beautiful scene is more
important than mirror versus mirrorless. It's true that the mirror camera was
able to better satisfy the consumers because it had better technology and
performance; however, I think that the transition from DSLR to mirrorless is a
natural path towards digitalization.

Jayong
Koo : The compact system camera is an innovative camera that combines
the benefits of existing DSLR and point & shoot camera, and I think the
compact system camera market will grow. As a differentiated function of the NX,
the i-Function lens will be continuously upgraded and made more
convenient.

6. Do you
personally enjoy taking pictures?

Youngbae
Kim : I recently had a late child and have taken a lot of pictures of
the baby.

Jayong
Koo : I've been in the camera business for about 10 years and have
taken lots of pictures, which has been a great learning experience. These days,
I take pictures of my children using the NX100.

7. Can you
say a brief sentence about the lens you are currently developing that will be
revealed later?

Youngbae
Kim : We plan to launch lenses for different purposes such as for macro
shooting, lens fit for video, and lens for portrait among many
others.

Marketing

1. Can you
describe what a product manager does?

Howoung Lee
(Senior Manager, Product Marketing Group) : A product manager is
responsible for the whole process from its inception to mass production. Other
responsibilities include, when, where, and how much of the product will be
launched, how to compete with competitors, and what benefits to offer the
customers.

Howoung Lee (Senior Manager, Product Marketing
Group)

2. How is
marketing for cameras and lenses different from that of other electronic
products?

Howoung
Lee : A camera is a product that has both digital and analog
attributes. The emotional aspect of the camera helps to connect people with
other people and deliver my own story.

3. What do
you highlights the most when trying to promote the excellence of the NX lens
compared to existing SLR cameras?

Howoung
Lee : In marketing, there is a terminology called POP and POD. POP
stands for 'Point of Parity' and POD 'Point of Difference'. In terms of POP, we
made a high resolution lens to strengthen the attribute of the lens. In terms of
POD, we introduced the unprecedented i-Function to differentiate against
competitors.

4. Do you
personally like to take photos? If so, what is your favorite camera and
lens?

Howoung
Lee : I was a sales man in the past and there was this one time when I
took a photo of a customer on a heavy snow day, which facilitated the
negotiation. became even fonder of photos then. I like light lenses that work
best with family photos.

5. Do you
have any words of advice for those aspiring to become a marketer or working in a
camera related business?

Howoung
Lee : Because camera portrays the heart and philosophy of people, I
think you need to have a warm heart to do camera marketing.

Design

1. Can you
briefly talk about the lens design?

Kyunghan Noh
(Senior Designer, Design Group) : A lens designer thinks about what
value and benefit the lens should offer to the consumers when it comes out.
These thoughts impact the shape and composition of the lens.

Kyunghan Noh (Senior Designer, Design
Group)

2. I would
think that the lens would be limited in outer design compared to the camera
body. What do you think? What is the most important about outer
design?

Kyunghan
Noh : The lens is an ultra precision instrument with size issues, so
it's true that it has limitations in design. Defining a unique image group is
important.

3. I hear
that designers often have a hard time being stuck between the developers and
planners. What process do you go through to coordinate?

Kyunghan
Noh : In the past, the designers had a little role to play, but the
mindset has shifted towards creativity, so now people come to ask for our
opinions.

4. Bluering
is a key feature of the Samsung NX lens. How did this come
about?

Kyunghan
Noh : We borrowed blue, the color that represents Samsung, to express
Samsung's unique identity through the lens as well.

5. A
self-evaluation of the i-Function lens?

Kyunghan
Noh : I think the i-Function
lens redefined the paradigm of interchangeable lens. If the existing cameras
were not able to control the function looking at the object, the i-Function lens
is able to do so, which is a clear differentiator.

6. What
kind of lens do you want to make in the future?

Kyunghan
Noh : Our plan is to strengthen the premium lens line-up. We will also
continue to develop upgraded versions of previously launched lenses. I also want
to make a lens than can control the whole body from it.

7. Do you
have any words for those who want to become a lens
designer?

Kyunghan
Noh : A lens designer should first have ample experience in taking
pictures. If you take a lot of pictures, you start to see improvement areas as a
user, so for those who want to become a camera or lens designer, I recommend you
take a lot of pictures.

In the two series,
we met with the lens developers, the NX lens
planners, marketers and designers to talk about the key features of the NX lens
and how the i-Function came about. We were able to see that the NX lens
was created to meet the needs of the users in a convenient way, which was made
possible through unsparing effort of experts in their respective fields. I look
forward to how the NX lens
evolves and develops in the future!

Samsung NX11 review(2)

Can the Samsung NX11 reinvent the hybrid camera category or is it much the same as the previous NX10 model but repackaged? We first got our hands on the Samsung NX11 back in January, where an extensive play with the latest hybrid or compact system camera showed us little advances over the previous NX10 model rather than a giant leap forward...

Read more : http://www.pocket-lint.com/review/5382/samsung-nx11-hybrid-camera-review

Samsung NX11 review(1)

Compact system camera is a minor refinement, but handles well
The 14.6 effective megapixel Samsung NX11 upgrades the original NX10 (read our review here), with some refining design tweaks and additional lens compatibility, a 20mm ‘pancake’ plus 20-50mm zoom,launched alongside it. But although it is a compact system camera (or CSC) like its predecessor it still takes its style cues from a conventional bridge camera or digital SLR, rather than a pocket compact.

Read more : http://www.t3.com/reviews/cameras/digital-cameras/samsung-nx11-review

Samsung ST95 review

The Samsung ST95 compact camera may be little, but it's big on features. It's also easy to use, has a good touch-based interface and comes at a very fair price.

Read more: http://reviews.cnet.co.uk/compact-digital-cameras/samsung-st95-review-50003679/#ixzz1MicXVYxa

Samsung ST95 Digital Compact Camera Review

The Samsung ST95 compact camera may be little, but it's big on features. It's also easy to use, has a good touch-based interface and comes at a very fair price.

Read more: http://reviews.cnet.co.uk/compact-digital-cameras/samsung-st95-review-50003679/#ixzz1MhhQNo5o

ST93 New Samsung Digital Camera

Here is the new Samsung ST93 digital camera.

[Key Features]
16.1 Megapixels, 26mm Wide-Angle Lens, 5x Optical Zoom
Dual Image Stabilization (DIS+OIS)
Magic Frame/Smart Filter
HD Movie Recording (720p / MJPEG)
2.7" Intelligent TFT LCD
ISO 3200 (Full size support)
Panorama shot
Smart Auto

Camera Has an Eye for Photos, Brain for Wi-Fi

The pocket-size, point-and-shoot digital camera was once a standard part of many consumers' electronic tool kit. But it has been challenged by smartphones with better and better built-in cameras and photo apps. While they lack some photographic capabilities, like physical zoom lenses, phones are carried everywhere all the time. Plus, they are wirelessly connected to email and the Web, where digital pictures often wind up.

Now, Samsung has introduced a pocket camera that aims to erode the advantages of smartphones—even though the company also produces phones. This new camera, the SH100, has Wi-Fi built in. This isn't the first camera with built-in Wi-Fi, but Samsung hopes to better capitalize on it. It also competes with the add-on memory card called Eye-Fi, that brings Wi-Fi abilities to almost any camera. It has easy, preconfigured uploading to Facebook, YouTube, Picasa, email and other online destinations, plus a bunch of added wireless features, including cordless transfer of photos to a PC.

I've been testing the SH100. It carries a list price of $200 without a memory card but can be found at various merchants for as little as $150. Its wireless capability requires no contract or monthly payment.

My verdict is that the SH100 pretty much does what it promises as a wireless device, and takes very good photos and videos. Unlike on a cellphone, its wireless functions don't work almost everywhere. Still, for those who would like some of the wireless ease of a phone in a better camera, it might be tempting.

The SH100 is a good-looking, pocket camera with a resolution of 14.2 megapixels, a 5x optical zoom and a wide-angle lens. Smartphones typically have much lower resolution and lack optical zoom lenses.

It has a large, 3-inch touch screen on the back, for framing and viewing shots, and for controlling its many functions. There are only four physical buttons—a home button, a power button, a playback button, and a combination shutter and zoom controller. Everything else is controlled by tapping on icons and menus on the screen.

 

The SH100 has zoom and wide-angle lenses.

The user interface has been designed to resemble the array of apps on a smartphone. Unfortunately, the SH100 uses a less expensive, and much less responsive, type of touch screen than is typically found on smartphones. So, tapping on icons, scrolling through menus and, especially, typing email addresses and wireless login details, can be a frustrating process for people trained now to use sensitive phone and tablet screens.

This was my biggest gripe about the SH100. In my tests, using its screen required extra pressure, multiple presses and corrections. Samsung implicitly acknowledges this by including a plastic stylus with the camera. Using the stylus makes things easier, but it's another thing to carry and seems easy to lose.

Samsung says the SH100 is mainly about connectivity, and its photographic capabilities and features aren't significantly different from those on its other point-and-shoot models. In my tests, it took sharp, vivid photos and videos, indoors and out. It has all the standard settings and effects I've seen in other point-and-shoot cameras, including auto and more manual modes, and various preconfigured settings for scenarios such as sunsets or beach photos.

One of its nicer features is something called Magic Frame, which merges a photo you take with a background. For instance, it can place your photo in a poster on the side of a bus-stop shelter, or on the screen of an old black-and-white TV. It also has a 3-D carousel view for browsing through your photos, and another mode where you can flip through pictures by tilting the camera.

 

The SH100 has a touch screen on the back for viewing photos and controlling functions.

But I mainly tested the camera as a wireless device, with mixed results. I was able to connect almost every time to noncommercial Wi-Fi networks in my home and office, and was easily able to post pictures to my accounts on Facebook and Picasa, and videos to my YouTube account. I also was easily able to email photos. This required a one-time setup process for each online account.

But there were some issues. In one instance, during a meeting with Samsung officials to show me the camera, it wouldn't work with my office Wi-Fi, though my test unit later did fine in the office. Also, when uploading to Facebook, the camera installs a Facebook app called MashupSocial, which you may or may not want.

More important, the camera's Wi-Fi won't work with many commercial Wi-Fi hot spots, such as those in coffee shops or airports, that require a login process via a browser, because it lacks a browser. To compensate, Samsung includes a free three-month trial subscription to Boingo, a service that automates logins to some of these services. After the trial ends, Boingo costs $8 a month, but it is optional.

Also, the camera can't automatically send any photo you snap. You can only choose to send photos when you are in playback mode. And this is a manual process. You also can't queue up photos you take outside of W-Fi range for later instant uploading when you get near a compatible Wi-Fi network.

To save battery life, the camera doesn't remain connected to Wi-Fi. It connects only when you choose to transmit, and then disconnects. This is a relatively slow process. Samsung says the SH100's battery can shoot more than 200 pictures on a single charge, but that battery life degrades if you use Wi-Fi a lot.

I also successfully tested a couple of other wireless features. I was able to wirelessly transmit photos from the camera to a Windows PC using a special Samsung computer program called Auto Backup. (This doesn't work on Macs.) I also was able to use a feature called Remote Viewfinder that lets you control the camera remotely from a Samsung smartphone. The camera can also wirelessly beam photos to a compatible TV, but I wasn't able to test this.

If you're willing to accept the wireless limitations of the SH100, and value its photographic advantages compared to a phone's camera, it might offer the right balance for you.

Samsung HMX-Q10 zoom test

malaka zoo with HMX-Q10

WB700 Samsung Compact Digital Camera

This is new Samsung WB700 digital camera. WB700 has slim and sleek design with super long zoom and superior picture quality. WB700 offers

-14.2 Mega Pixels
-24mm ultra wide Schneider lens
-18x optical zoom lens ( cab boost up to 24x with Smart zoom feature)
-Dual IS
-Smart Filter
-Sound Alive
-720P HD Movie
-HDMI
-Full Manual Control


Provided by Samsung Electronics Co.,Ltd.

HMX-Q10 Samsung Camcorder Firmware Upgrade How To

This video shows two different ways of upgrading firmware for HMX-Q10 switch grip camcorder.
Follow the steps to upgrade firmware on your HMX-Q10 camcorder at home easily.

#4. Oslo Central with NX100

Product: NX100 with 18-55

Lastly, this video embodies the view of Olso, Norway. The background music makes the view of Norway feel even livelier. It was filmed using a hand-held, but the clear, stable images are pretty impressive.

How did you like the videos filmed with the NX10 and NX100? When your lifestyle is captured, it is transformed into a lovely memory even without professional skills. When you look at the videos filmed by users, the natural freestyle makes you feel friendlier with the camera. Instead of buying expensive equipment like the professional photographers, finding the perfect camera that suits you the best is the first step to taking good pictures. With the help of the NX i-Function lens, which helps you to take high definition pictures, I’d like to recommend you to try and take lots of different pictures.

#3. Samsung NX100 Test

Product: NX100 18mm

The youthful taste stands out in this test video. His editing skills are quite polished, considering that this is only a test shot. Especially from 1:04, you can see a high- quality still shot taken indoors with a flash. The self shot taken with the blue wallpaper as a background exudes a mysterious mood.

Samsung NX10 video test

Product: NX10 18mm

This is the first test shot of the user who received the NX10 camera for his birthday. Using the warm sunshine as the lighting, you can feel the ease of daily life from the user. It captures the fast moving subject which effectively presents the key feature that the camera wants to deliver.

Trip to Tioman Island

HMX-Q10 Switch Grip Story

Even if you’re a lefty, it records just right

Ever since its birth, camcorders spent most of their life (when turned on) on the right hand of the user. There is no exception- whether it’s expensive or affordable, black or white. If death and tax is inevitable for human beings, the right hand is for camcorders. However, you don’t need to be boxer to be adroit lefty and using the camcorder is not as difficult as doing a cross counter.

‘
Why are camcorders right-handed?’ Samsung came up with an answer to the simple but obvious question that many should have wondered about. Did you know that Samsung released the first ever Switch Grip camera at CES in January called the HMX-Q10 HD camcorder?

Switch Grip literally means that you can switch hands for free movement. A very sensible innovation that could not have happened without caring for the users. Various video clips in different circumstances using the unique Switch Grip feature were released on YouTube to help understand what Switch Grip is all about. Here are some glimpses of fun moments from a birthday party, the baseball stadium, cooking, and birth.

Top advanced compacts for enthusiasts

Advanced compact cameras have always been popular with professional users and serious hobbyists alike. Not only do they provide a significant step-up in image quality, they also feature manual controls that allow users to exercise more creative control over their images. Such cameras typically come packed with a larger image sensor that allows for enhanced image quality in low-light conditions, RAW image capture and fast f1.8 to f2.0 apertures. Some of these snappers even come with hotshoes that allow shutterbugs to attach external flash units or electronic viewfinders. If you're looking to go light without sacrificing on image quality, you might want to check out our round-up of the latest advanced compacts below.

Samsung EX1

CNET Asia rating: 8.2 out of 10

The good: Super-fast F1.8 lens; solid build and design; hi-res swivel display; good picture quality.

The bad: Inaccurate color reproduction on AMOLED display; sluggish performance.

The bottom line: The EX1 is a very good compact that professional users will appreciate, but has flaws which interested shutterbugs should be aware of.

Read more : http://asia.cnet.com/top-advanced-compacts-for-enthusiasts-62042328.htm

Samsung NX100 и эффект Time Lapse Photo Motion

How the NX Lenses are launched into the World. PART I : The NX Lens Developers

The Samsung NX series camera won high praise from users when it was unveiled last year. One of the most important things for interchangeable lens cameras is the lens. Offering i-Function on top of the optical function, how did the Samsung NX lens come to life? I met with lens developers from different fields to learn about how the NX lens was created and other behind-the-scene episodes.

1. Please introduce yourself.

Geonmo Kang (Vice President, Lens R&D Group) : My interest in camera and lens dates all the way back to my younger years when my father bought me a camera. I joined Samsung in 1984 and since then I’ve been working in the camera field.
Sungwook Choi (Principal Engineer, Opto-Mechanics Lab, Lens R&D Group) : I joined Samsung a little over 20 years ago and I’ve been working on interchangeable lens design for three years now.
Woojong Cho (Principal Engineer Ph.D, Control Lab, Lens R&D Group) : I majored in laser optics and I am currently in charge of developing and applying new technology to control and run interchangeable lens.
Youngwoo Park (Principal Engineer, Optics Lab, Lens R&D Group) : Hello, I am in charge of the NX lens optical design. I personally like to take pictures and I have strong interest in lens, which naturally led me this field.
Hyuckki Lee (Principal Engineer,Superprecision Optics Lab,Lens R&D Group) : Making lens has long been my dream. I was so deeply moved after reading about this one kid who was featured in a kid’s magazine making cameras and telescope with lens, I purchased lens glass on my own to cut it myself and process it as I wished. Later, I developed my own lens and polished it myself. In a constant pursuit of my dream of becoming a lens developer, I created my own polishing machine. At university, I spent 28 days in a tent in order to capture the sight of Halley’s Comet, and ultimately I became the first person in Korea to do so.

Geonmo Kang (Vice President, Lens R&D Group)

2. It is true that Samsung is a follower in the lens area behind other players? Can you briefly explain the background of your path to where you are now?
Geonmo Kang : Many think that the NX lens came out of nowhere, but it is actually the culmination of over 20 years of research into film cameras and SLR cameras. The first motto that underpinned the lens development team for the NX lens was ‘best-in-class optical function,’ and the second motto was to sell lens to the consumers at a reasonable price.
Youngwoo Park : When the NX was first released, the compact system camera market was underdeveloped, so we were the first to try many technologies. It was quite challenging to stabilize the function.
 

Sungwook Choi (Principal Engineer, Opto-Mechanics Lab, Lens R&D Group)

3. What challenges did you face while developing the lens?
Geonmo Kang : I had made many prototypes, but because I didn’t have enough experience in mass production, I went through a lot of trial and error.
Sungwook Choi : The NX uses a bigger APS-C sensor than other companies. At the initial stage, developing a competitive product at the right size and performance, while also using a big sensor was difficult. Although I had a lot of experience in compact camera, it was my first time developing an interchangeable lens, so dealing with it was difficult at first with many trial and error.
Woojong Cho : Different from existing DSLR lens, the NX system uses contrast AF, which means that control is difficult and leads to many issues. In order to overcome the innate limitations of limited lens performance due to small camera size, we adopted the latest technology used in DSLR. However, it was challenging because the technology was not stable at the time.
Youngwoo Park : We designed various types of lenses that will fit well with the compact and light-weighted NX. In the process, researchers invested a lot effort and time.
Hyuckki Lee : Lenses are like living organisms that do not always turn out as you planned. The key lesson I learned while studying polishing abroad was how to communicate with the lens. It may strike you as odd that I talk to an inanimate object, but interestingly, when you communicate with the lens, you find solutions. Talking with the lens while polishing has now become a habit.
 

Hyuckki Lee (Principal Engineer,Superprecision Optics Lab,Lens R&D Group)

4. Where did you focus to differentiate your lens from competitors?
Youngwoo Park : We wanted to minimize the weight of the lens that moves for focusing for rapid AF. We also developed a proprietary control technology to ensure a certain level of OIS correction.
5. Do you enjoy taking pictures?
Geonmo Kang : I like to take close-ups and enjoy capturing ordinary objects in our everyday life. I also run a photo blog.
Youngwoo Park : I take a lot of pictures using the NX10 and 30mm lens.
Hyuckki Lee : I enjoyed taking pictures ever since I was young, so it has become a hobby for me. Being able to take pictures with the lens I made is a special privilege.

6. As a developer, what do you think are the advantages of the NX lens?
Geonmo Kang : Best-in-class optical function. We put special effort in ensuring balance of the center of the lens with the surrounding.

7. Can you briefly talk about the lenses to be rolled out in the future?
Woojong Cho : A premium lens that sets Samsung’s unique status will be launched. One is the 18~200mm super zoom lens which will be released in the second of half. It is the first to apply AF mechanism called VCM(voice coil motor), with no noise and quick AF. The second is a macro lens named F2.8. It is the first among compact system cameras to have SSA(supersonic actuator). The F1.4 85mm lens, another lens with VCM, has the widest diameter among compact system camera.


8. Do you have any words for younger students wishing to become a lens developer?
Hyuckki Lee : Even with digitalization, lens will remain analog. For those students who like the feel of analog lens, continue to develop yourself with the dream of becoming the best expert in the analog field.
So, that was a sneak peek into how the NX lens was created! Obviously, the NX lens is not an outcome of overnight effort, but a product of long research and development. I was particularly impressed with the pride each developer had on the lens development work and their passion and commitment. In the next posting, I will meet with the lens planner, marketer and designers to talk about their work on the NX lens.
Next post will be published May 17th. Until then, take care!